THE DOPAMINE
ARBITRAGE
Attention spans are crashing. Retention is becoming the most expensive asset in the world. Here is the data.
The Premise: We are living in a "Dopamine Recession." The average human attention span has dropped below 8 seconds. However, the value of deep attention has skyrocketed.
This creates an Arbitrage Opportunity: Sell to the "Deep Focus" minority, not the "Doomscrolling" majority.
02. The "Low-Dopamine" Economy
While TikTok and Reels fight for seconds, a new economy is emerging for "Slow Content." Podcasts, Newsletters, and Long-Form Essays are seeing higher retention rates than ever before.
This aligns with the rise of the Polymath. See our learning guide:
[LINK TO 'POLYMATH PROTOCOL' POST]03. Interactive: Niche Opportunity Scorer
Is your business idea viable in 2026? Rate your niche on these 3 factors to get a "Viability Score."
Awaiting Input...
04. Key Terminology
To navigate this shift, you must understand the new vocabulary.
- Dopamine Arbitrage
- The practice of creating high-friction, high-reward content (like books) that filters out low-attention users, resulting in a higher customer lifetime value.
- Digital Fasting
- A productivity technique where executives remove all algorithmic inputs for 24-48 hours to reset baseline dopamine levels.
- The Monk Class
- The emerging demographic of workers who reject hyper-connectivity to perform Deep Work.
Want to join the Monk Class? We have a protocol for that.
[LINK TO 'MONK MODE' POST]05. The Execution Strategy
Do not chase viral hits. Build a library. A library creates "Passive Trust." When a user binges your content (like you are reading this post now), they are sold before they ever talk to you.
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